Building Momentum and Coalition for Business Growth in 2024: A Guide for Partner Marketers

First Friday: The future of partner events: AI, ABM, and the power of personalisation

We were joined by James Houselander, Director, EMEA Marketing at HPE Aruba Networking and Colleen Fogerty, Partner Marketing and Business Development Leader at ATOS for our February First Friday Webinar. They led the discussion on why communication is so difficult in partner marketing, and together with the group they explored some solutions.

First Friday: Exploring the challenges and solutions of effective partner communications

First Friday: Data Storytelling in Business

This month we were joined by the amazing Ineke Vermeulen, Head of Marketing & Communications Central Europe at Eviden, who generously shared her insights and experience on the importance of storytelling to present data.