Benchmarking Research

Working with The University of Huddersfield and industry partners the Coterie Community have created benchmarking reports specific to ecosystem and partner marketing. Find about what is keeping partner marketers awake at night, if your customers care about partner marketing and how to make the most of digital.

Marketing Templates

Do you need a template to build a joint go to market plan, or a useful template to run a joint value proposition workshop. Or maybe you want to interview your customers about their buying journey? If so, check out the library of templates.

Thought Leadership

Explore the Coterie Community members only thought leadership archive. Find about how to link field and partner marketing, how to run effective ABM programmes with partners, how to track ROI and much more. 

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Assess your organisation's maturity to optimise your channel and partner marketing strategy.

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